Jewellry Online: A Buying Guide

With the proliferation of online stores, purchasing jewelry online has never been easier. In this article we will provide some tips for navigating the many choices online—if you’re looking to buy jewellery online, you’ve come to the right place!

Advantages of Purchasing Jewellry Online
The online shopping experience saves time and gas, and the convenience of shopping from your own home is a huge advantage and you can easily take whatever time you like to make a decision. You’re not bound by normal store hours, either. And pricing can be excellent if you are dealing with a reputable online store.

Jewellry is easy to ship, and therefore you won’t be saddled with huge shipping expenses. Online jewellery shops tend to have customer-friendly return policies as well, so you can shop for  with confidence if you make sure to check a particular store’s policy for returns ahead of time.

Types of Jewelry Online
Whether you’re looking for costume jewelry, fine jewelry, fashion jewelry, designer jewelry, or just something fun, you can find any type of jewelry online. Engagement rings, wedding rings, and bridal jewellery are available in a full range of choices. Men’s wedding bands are also available online–with the normal huge expenses of a wedding, it makes sense to save a little money by purchasing online.

The four C’s when purchasing any type of diamond rings, diamond earrings, diamond bracelets, etc., are cut, color, carat, and clarity. Carat refers to the weight of the diamonds. As a reference point, one carat is exactly 0.2 grams.

When purchasing gold jewelry, such as rings, earrings, and necklaces, keep in mind that the level of purity of gold is what the Karat designation refers to. For example, an 18K gold necklace will be 75% pure gold (and therefore the tag will show as 750), while 14K gold is 58.3% pure, with the remaining materials metal alloys. The fact that much jewelry is not 100% pure gold is not a negative, as the alloys contribute to durability.

Silver is another very popular choice of materials for jewellery. Sterling silver is 92.5% pure; the addition of a copper alloy adds durability. (The addition of alloys is what causes tarnishing, so be prepared to do some occasional polishing.)

As you can see, shopping for jewelry online has definite advantages, and the more you prepare ahead of time, the easier the shopping experience will be for you. We hope you have found this article to be informative. For more information about buying jewelry online, and to see a great selection at unbeatable prices, visit us at Whether you are looking for men’s jewelry or women’s jewelry, we have you covered, and we love to answer questions!

Selections of Jewellry Online
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